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Eins ist sicher: Digitales Marketing ist eine weltweit wichtiger werdende Branche. Hast du eine Affinität für onlinebasierte Systeme, Social Media und digitale Technologien für die Analyse, Planung, Durchführung sowie Steuerung und Kontrolle von Marketingaktivitäten? Dann lasse dich im digitalen Marketing aus- oder weiterbilden, beispielsweise in Form von einem CAS oder einem Zertifikatslehrgang!

Marketing is about marketing the product or service to the customer or target group by means of good advertising or good campaigns. This must of course be done better than the competitors. To do this, you need in-depth knowledge, entrepreneurial thinking and leadership skills. In the course of the study program, the fundamentals of advertising psychology, media management and business administration are also used to develop the various methods and instruments. Digitalization has greatly changed the environment of marketing, which is why the topic of online marketing is increasingly being addressed in addition to traditional marketing. Marketing specialists take care of marketing communication, plan marketing measures and implement them successfully.Sales specialists can also work in marketing, as&nbsp;they take on all tasks in the field of sales. For example, sales specialists also conduct market research.&nbsp;

In law, laws are interpreted and applied to lead to the resolution of a particular conflict. In the study of economics, on the other hand, students deal with the use of resources in companies. Likewise, economic behavior is analyzed and explained from various points of view. In both fields of study, students deal with rules, structures and institutions. The study of law can only be taken up at a university. While universities as well as universities of applied sciences offer studies in economics.&nbsp;

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