MAS Arts Management

Target audience

To deal effectively with the wide range of responsibilities in all areas of culture and the arts, arts managers require sound professional, methodological, and strategic knowledge. The MAS in Arts Management program stays on top of current social and cultural developments and prepares participants to meet their future challenges in the best possible way.

The MAS in Arts Management is designed for experienced cultural managers who want to update their knowledge and are interested in applying a more systematic approach.

At the same time, newcomers and those interested in a career change gain access to the diverse and exciting professional world of arts management.

Objectives

Our Master's program in Arts Management is a part-time course of study. It is scientifically based, practically oriented, and enables graduates to take on strategic and operational tasks in the management and leadership of cultural enterprises and projects.

Content

The curriculum of this MAS program builds on the program objectives, taking into account all aspects of interdisciplinary cultural management practice. It includes cultural knowledge, management know-how, as well as cultural-political, cultural-legal, and cultural-sociological fields of knowledge. This wide scope allows graduates to become cultural managers able to mediate effectively between culture, education, economy, and politics.

The content of the various parts of the program focuses on the key topics of cultural management. It has been brought up to date and packaged into four separate CAS programs. Once participants have completed the four CAS programs successfully, they are admitted to the Master's part of the program.

The MAS program in Arts Management has a modular structure based on the following:

• CAS Kulturpolitik und Kulturförderung (Cultural Politics and Cultural Promotion)
• (starts at the beginning of each spring semester)
• CAS Kulturbetriebsführung (Cultural Operations Management)
• (starts at the beginning of each fall semester)
• CAS Kulturmarketing und Kulturvermittlung (Cultural Marketing and Cultural Mediation)
• (starts at the beginning of each spring semester)
• CAS Cultural Entrepreneurship (Cultural Entrepreneurship)
• (starts at the beginning of each fall semester)

In addition, the following courses must be completed, depending on the prerequisites:

The continuing education course “Kulturgeschichte Antike bis Postmoderne” (Cultural History from Antiquity to the Postmodern Era):

Compulsory for participants of the MAS program without a university degree in the arts or humanities.

Duration: Five days

Course days: 28 August to 1 September 2023, 9.00 am to 3.00 pm.

Course fee: CHF 500 (for participants of the MAS program)

“Wissenschaftliches Arbeiten” (Scientific Research and Academic Writing):

Compulsory for participants of the MAS program without a university degree.

Duration: One day

Course day: 30 June 2023, 9.00 am to 3.00 pm.

Methodology

The MAS is characterized by methodological diversity. Special features include:

• Involvement of lecturers from different disciplines and cultural sectors.
• An effective combination of methods, such as lectures, seminars, group assignments, exercises, and workshops.
• Intermittent use of case studies, excursions, sector-specific seminars, specialist conferences, and team teaching.
• Activation of learning, discussions, and individual coaching.